Twitter’s iOS app now uses an algorithmic “For You” timeline instead of its previous algorithm-based timeline and reverse chronological home feed. The change is controversial because the company attempted to implement it previously but had to rescind it due to user opposition.
It’s not surprising that social media platforms are constantly updating their user interfaces, given the ever-evolving nature of social media and consumer demands. TikTok’s creators announced that they were testing new features to help users sleep better at the beginning of 2022.
On Wednesday, Twitter unveiled a feature that closely resembles TikTok’s feed. The older “Home” and “Latest” tabs in the microblogging platform’s interface will be replaced by the new “For you” and “Following” tabs.
The microblogging app’s top-right icon, which was shaped like a sparkle, has been removed, allowing users to switch between previous tabs. However, the company stated that iOS users will receive the new feature first, and users of Twitter on Android and the web will still be able to see the previous star button.
Like the previous version, the new “For You” app presents users with tweets from people they follow in random order, but it also includes tweets from people they did not suggest.
The new “Following” tab, on the other hand, only displays tweets in reverse chronological order.
The “For you” and “Following” tabs replace “Home” and “Latest” and will be pinned to the top of your timeline so you can easily switch between them. Swipe to switch timelines instead of tapping the ✨ icon.— Twitter Support (@TwitterSupport) January 11, 2023
iOS users will always see the “For You” tab when they open the app, but the new interface makes it easier for users to switch timelines by simply swiping between the two.
On January 8, business magnate and Tesla CEO Elon Musk made the announcement on his Twitter account.
“Easy swipe right/left to move between recommended vs. followed tweets rolls out later this week,” Musk wrote in a tweet. The initial component of a much larger UI overhaul. A week later, a bookmark button (the de facto silent like) for Tweet details is made available. Early February: long form tweets. “In addition to the new interface, Musk also announced a number of other changes as part of his plan for a larger overhaul of the app’s functionality. A bookmark button and the long form, which he said would be available in the middle of January and early February, are two examples of these updates.
Easy swipe right/left to move between recommended vs followed tweets rolls out later this week.— Elon Musk (@elonmusk) January 8, 2023
First part of a much larger UI overhaul.
Bookmark button (de facto silent like) on Tweet details rolls out a week later.
Long form tweets early Feb.
Keep in mind that Musk acquired Twitter in October 2022 and has undergone significant transformation since then. He had criticized Twitter’s management and moderation policies, and shortly after Musk took over, a number of executives were let go.